Question 1

A ____ is a list of interested people with e-mail addresses who want to receive news and information e-mails from an organization.
A) logo
B) listserv
C) discussion group
D) help group

Accepted Answer

A listserv is a tool used for managing a mailing list. It allows organizations to create and manage a list of subscribers who are interested in receiving news and information.

Question 2

A background should not be detailed or busy because it displays behind the text and graphics in an e-mail letter.

Accepted Answer

A busy or detailed background can make it difficult to read the text and graphics in an e-mail letter. It's best to choose a simple and plain background that doesn't distract from the main message.

Question 3

Which of the following types of e-mail templates inform interested clients about a specific upcoming event? ____
A) Event/Activity
B) Letter
C) Newsletter
D) Event/Speaker

Accepted Answer

The Event/Activity email template would be the best choice to inform interested clients about a specific upcoming event. This template is specifically designed to provide information about events and activities, including the date, time, location and any additional details.

Question 4

Which of the following is NOT a benefit of e-mail marketing? ____
A) low cost
B) perception of spam
C) interactivity
D) response tracking

Accepted Answer

The perception of spam is not a benefit of e-mail marketing. In fact, it is a common challenge for email marketers to keep their emails from being perceived as spam. The other options (low cost, interactivity, and response tracking) are all benefits of e-mail marketing.

Question 5

To display nonprinting characters while creating an e-mail letter publication, click the NonPrinting Characters button on the Standard toolbar.

Accepted Answer

The NonPrinting Characters button is typically found in word processing software like Microsoft Word, not in email clients. Email clients usually do not have a standard toolbar with such a button.

Question 6

Color, gradient, pictures, texture, or a pattern can be added to an e-mail letter's ____.
A) masthead
B) footer
C) text box
D) background

Accepted Answer

Color, gradient, pictures, texture or a pattern can be added to the e-mail letter's background.

Question 7

To view the available Publisher e-mail templates, click New Designs in the Publication Types area in the Publisher window.

Accepted Answer

In Microsoft Publisher, to view available email templates, you typically select "New" from the File menu or start page, not "New Designs" in the Publication Types area.

Question 8

When you send an entire publication as a Publisher file e-mail attachment, the recipient must have ____ to view it.
A) Microsoft Outlook
B) Microsoft Publisher
C) Yahoo! Web mail
D) HTML-enabled e-mail program

Accepted Answer

To view a Microsoft Publisher file, the recipient must have Microsoft Publisher installed on their computer. None of the other options listed would enable the recipient to view the file.

Question 9

To display the Clip Art task pane, you can ____ the graphic within a logo.
A) click
B) double-click
C) right-click
D) drag

Accepted Answer

The answer of To display the Clip Art task pane,...

Question 10

A(n) ____ is colored or underlined text or a graphic that you click to go to a file, a location in a file, a Web page, or an e-mail address.
A) attachment
B) logo
C) hyperlink
D) clip art

Accepted Answer

A hyperlink is a clickable element that takes the user to another location or file. It can be text, an image, or a graphic that is underlined or highlighted. Attachments are files that are included with an email or document. Logos and clip art are images used for decorative or branding purposes, but they are not clickable elements that take the user to another location.

Question 11

Figure 2 The Zoom box arrow is located on the ____ toolbar, as shown in the accompanying figure.
A) Standard
B) Formatting
C) Objects
D) E-mail

Accepted Answer

The figure shows a screenshot of a Microsoft Word document with a highlighted toolbar. The toolbar that is highlighted is the Standard toolbar, and within it, the Zoom box arrow is visible. Therefore, the best choice is A) Standard.

Question 12

A ____ is a recognizable symbol that identifies a person, business, or organization.
A) graphic
B) signature
C) logo
D) sidebar

Accepted Answer

A logo is a recognizable symbol that identifies a person, business, or organization. It is often used on business cards, websites, and other materials to help establish brand recognition. Graphics, signatures, and sidebars may also be used in branding, but they do not specifically refer to a recognizable symbol like a logo does.

Question 13

Which of the following types of e-mail templates would be used to create a more personalized document to correspond with one or more people, including specific information on a single topic? ____
A) Newsletter
B) Letter
C) Event/Speaker
D) Event/Activity

Accepted Answer

A letter template is the best choice to create a personalized document to correspond with one or more people, including specific information on a single topic. Newsletters typically cover multiple topics and are not personalized to a specific individual, while event/speaker and event/activity templates are specific to promoting events and activities rather than personalized correspondence.

Question 14

The Send E-Mail command is located on the ____ menu.
A) File
B) Edit
C) Format
D) Tools

Accepted Answer

The Send E-Mail command is typically located in the File menu in most software programs. This is because sending an email is often seen as a type of file sharing or communication action.

Question 15

The text www.choicehealthcare.com is an example of a(n) ____.
A) Web address
B) Hyperlink
C) tag line
D) logo

Accepted Answer

The given text "www.choicehealthcare.com" is a web address or URL, which is used to access a particular website on the internet.

Question 16

____ is used in ways similar to regular mail.
A) A hyperlink
B) A Graphic
C) A listserv
D) E-mail

Accepted Answer

E-mail is used for sending and receiving messages in a way that is similar to regular mail.

Question 17

Figure 1 ____ of the objects in an e-mail letter are displayed in the body of the e-mail message, as shown in the accompanying figure.
A) All
B) Some
C) Most
D) None

Accepted Answer

The answer of  Figure 1 ____ of the objects...

Question 18

HTML-enabled e-mail programs include GMail, AOL, and Microsoft Outlook.

Accepted Answer

HTML-enabled e-mail programs allow for the use of HTML formatting in emails, and the mentioned programs (GMail, AOL, and Microsoft Outlook) all support HTML formatting.

Question 19

To open the Insert Hyperlink dialog box, click the Insert Hyperlink button on the Formatting toolbar.

Accepted Answer

The Insert Hyperlink dialog box is typically accessed through the Insert menu or ribbon, not the Formatting toolbar.

Question 20

Figure 2 The Insert Hyperlink button is located on the ____ toolbar, as shown in the accompanying figure.
A) Standard
B) Formatting
C) Objects
D) E-mail

Accepted Answer

The accompanying figure shows the "Insert Hyperlink" button located on the Standard toolbar.

Quiz 7: E-Mail Feature - Creating an E-Mail Letter Using Publisher

A ____ is a list of interested people with e-mail addresses who want to receive news and information e-mails from an organization.

A background should not be detailed or busy because it displays behind the text and graphics in an e-mail letter.

Which of the following types of e-mail templates inform interested clients about a specific upcoming event? ____

Which of the following is NOT a benefit of e-mail marketing? ____

To display nonprinting characters while creating an e-mail letter publication, click the NonPrinting Characters button on the Standard toolbar.

Color, gradient, pictures, texture, or a pattern can be added to an e-mail letter's ____.

To view the available Publisher e-mail templates, click New Designs in the Publication Types area in the Publisher window.

When you send an entire publication as a Publisher file e-mail attachment, the recipient must have ____ to view it.

To display the Clip Art task pane, you can ____ the graphic within a logo.

A(n) ____ is colored or underlined text or a graphic that you click to go to a file, a location in a file, a Web page, or an e-mail address.

Figure 2 The Zoom box arrow is located on the ____ toolbar, as shown in the accompanying figure.

A ____ is a recognizable symbol that identifies a person, business, or organization.

Which of the following types of e-mail templates would be used to create a more personalized document to correspond with one or more people, including specific information on a single topic? ____

The Send E-Mail command is located on the ____ menu.

The text www.choicehealthcare.com is an example of a(n) ____.

____ is used in ways similar to regular mail.

Figure 1 ____ of the objects in an e-mail letter are displayed in the body of the e-mail message, as shown in the accompanying figure.

HTML-enabled e-mail programs include GMail, AOL, and Microsoft Outlook.

To open the Insert Hyperlink dialog box, click the Insert Hyperlink button on the Formatting toolbar.

Figure 2 The Insert Hyperlink button is located on the ____ toolbar, as shown in the accompanying figure.