Channel alignment refers to
A)coordination between channel members.
B)being located close to channel partners.
C)being located faraway from channel partners.
D)being located along a straight line.

Question

Quizplus · Accepted Answer

Channel alignment refers to the coordination between channel members. This involves ensuring that all members of the distribution channel are working towards a common goal and that their efforts are aligned. This can include activities such as setting common goals, establishing clear communication channels, and coordinating marketing and promotional activities.

Channel Alignment Refers to