Ying was really frustrated with laundry detergent at first,but she came to be really satisfied with it over time.Most likely Ying was a ____ consumer.
A) highly affective
B) high-involvement
C) low-involvement
D) high need for cognition
E) low need for cognition

Question

Quizplus · Accepted Answer

Since Ying's frustration turned into satisfaction overtime, it suggests that she was a low-involvement consumer, meaning she didn't give much thought to the purchase of laundry detergent and was more likely to be influenced by convenience and habitual behavior rather than careful consideration.

Ying Was Really Frustrated with Laundry Detergent at First,but She