The ____ field is one that looks at the totality of consumers' decisions with respect to acquisition,consumption,and disposition of goods,services,time,and ideas by human decision-making units over time.
A) anthropology
B) consumer behavior
C) economics
D) psychology
E) customer management

Question

Quizplus · Accepted Answer

Consumer behavior is the field that studies the behavior of individuals or groups when making decisions regarding the acquisition, consumption, and disposition of goods, services, time, and ideas over time. Anthropology studies human societies and cultures, while economics and psychology may focus on aspects of consumer behavior, but do not encompass the entirety of the field. Customer management refers to the strategies and practices used by businesses to manage their interactions with customers, but it does not encompass the broad study of consumer behavior.

The ____ Field Is One That Looks at the Totality