An offering is a product,service,activity,or idea
A) that is acquired but not used by consumers.
B) that is used but not acquired by consumers.
C) marketed by a firm but not yet available in the marketplace.
D) offered by a marketing organization to consumers.
E) in the marketplace but not yet accepted by consumers.

Question

Quizplus · Accepted Answer

An offering is a product, service, activity, or idea that is offered by a marketing organization to consumers. Option A and B are not correct as an offering should be acquired and used by consumers. Option C and E are not correct as an offering should be available or in the marketplace and hopefully should be accepted by consumers.

An Offering Is a Product,service,activity,or Idea