Visitors can go directly to an advertised website by clicking an ad in a process called a ____.
A) chargeback
B) per-click
C) click-through
D) disintermediation

Question

Quizplus · Accepted Answer

The process described in the question is called a click-through. This refers to when a visitor clicks on an advertisement and is taken directly to the advertised website. A chargeback is a financial term referring to a reversal of a credit card charge, and per-click refers to a method of advertising where the advertiser pays per each click on their ad. Disintermediation refers to the reduction or elimination of intermediaries in a supply chain or business relationship.

Visitors Can Go Directly to an Advertised Website by Clicking