Both direct claim messages and persuasive requests should begin with the main idea.

Name: Both direct claim messages and persuasive requests should begin with the main idea.
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Direct claim messages often start with the main idea because the audience is expected to be receptive. However, persuasive requests typically begin with a buffer or rationale to prepare the audience and make them more receptive to the message that follows.

Both Direct Claim Messages and Persuasive Requests Should Begin with the Main