In the context of customer service dimensions, which of the following is the most appropriate way to inform a long-term customer of a price increase?
A) The information should be updated on the company's website.
B) The salesperson should cold call the customer.
C) The salesperson should e-mail the customer and then follow-up with a phone call.
D) The customer should be informed after he or she makes the next purchase.
E) The customer should be informed only if he or she calls the salesperson.

Question

Quizplus · Accepted Answer

Informing a long-term customer of a price increase is best handled through direct and personal communication. Emailing the customer provides a written record of the notification, and following up with a phone call adds a personal touch, allowing for any questions or concerns to be addressed immediately. This approach demonstrates respect and consideration for the customer's business.

In the Context of Customer Service Dimensions, Which of the Following