____ combine(s)technology, training, and business strategy in a system for gathering and using information on current and prospective customers.
A)Trade shows and exhibits
B)Online marketing
C)Customer relationship management
D)Advertising
E)Personal selling

Question

____ combine(s)technology, training, and business strategy in a system for gathering and using information on current and prospective customers. ​
A)Trade shows and exhibits
B)Online marketing
C)Customer relationship management
D)Advertising
E)Personal selling

Quizplus · Accepted Answer

Customer relationship management (CRM) combines technology, training, and business strategy to gather and utilize information on current and prospective customers, aiming to improve customer service and retain customers.

____ Combine(s)technology, Training, and Business Strategy in a System for Gathering