Which of the following statements is most accurate?
A) Sales promotions are targeted both internally and externally.
B) Sales promotion efforts are directed at nonprofit organizations.
C) Dealers are inappropriate targets of sales promotion activities.
D) The goal of sales promotion activities is to create consumer awareness.

Question

Quizplus · Accepted Answer

Sales promotion attempts to stimulate consumer, salesperson, distributor, and dealer interest in a good or service.

Which of the Following Statements Is Most Accurate