Microchippers Computer Company thinks it will make a splash with galaxy-themed laptop cover designs scheduled for release next year. The computers do not reveal any other feature differences from what Microchippers currently offers. This effort is an example of using ________ to differentiate a product as new.
A) packaging
B) incremental coloring
C) incremental channeling
D) brand extension

Question

Quizplus · Accepted Answer

Packaging has many functions. New packaging can change the product in the minds of consumers. It can even be perceived as new.

Microchippers Computer Company Thinks It Will Make a Splash with Galaxy-Themed