The decisions made in creating a marketing mix are only as good as the organisation's understanding of the target market.

Name: The decisions made in creating a marketing mix are only as good as the organisation's understanding of the target market.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The marketing mix should be tailored to meet the needs and wants of the target market. If the organisation does not understand its target market well enough, the marketing mix may not be effective in attracting and retaining customers.

The Decisions Made in Creating a Marketing Mix Are Only