An activity or material that offers added value or incentive to resellers, salespeople or consumers is called:
A)advertising.
B)personal selling.
C)public relations.
D)sales promotion.
E)packaging.

Question

Quizplus · Accepted Answer

Sales promotion is a specific strategy used by companies to promote their products or services through various tactics such as coupons, contests, samples or free gifts, rebates, loyalty programs, and more. Sales promotions offer extra value to resellers, salespeople or consumers resulting in higher sales, increased brand loyalty or customer retention.

An Activity or Material That Offers Added Value or Incentive