Fast Forward Pty Ltd. has been expanding into new markets in recent months. The CEO wishes to know what the sales revenue is from these new markets. This KPI is considered to be a:
A) financial perspective.
B) customer perspective.
C) process perspective.
D) learning and growth perspective.

Question

Quizplus · Accepted Answer

Sales revenue is a financial metric, so it falls under the financial perspective of the Balanced Scorecard framework.