Psychographics combines several factors in order to determine how the market is segmented. Which of the following combinations of types of factors is correct?
A) Anthropological, political and sociological
B) Psychological, experimental and sociological
C) Anthropological, psychological and sociological
D) Sociological, economic and cultural
Correct Answer:
Verified
Q58: Consumption lifestyles can vary to a large
Q59: Marketing research has indicated that consumers have
Q60: Marketers use results from AIO surveys to
Q61: A well-known segmentation system based on how
Q62: What form do psychographic studies take?
A) lifestyle
Q64: When marketer's use psychological, sociological, and anthropological
Q65: The process of learning the beliefs and
Q66: What is the major distinction between the
Q67: Using the product-specific profile form of psychographic
Q68: Which type of psychographic study places a
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents