Which of the following is an example of a measure taken by a firm to encourage the development of complementary goods?
A) Adobe giving away the Acrobat Reader for free
B) Microsoft bundling new products into Windows, Internet Explorer browser, and other offerings
C) The Twitter Fail Whale
D) Apple offering a regular conference and online materials for its software developers, and an online app store where they can sell their products.
E) Nintendo's Wii games targeted at families, women, and older age groups

Question

Quizplus · Accepted Answer

Apple offers a regular conference and online materials for its software developers, and an online app store where they can sell their products. This encourages the development of complementary goods because it provides developers with the resources and platform they need to create and sell apps that work with Apple products.

Which of the Following Is an Example of a Measure