Sarah is the customer relationship manager at a designer clothing store. She is drafting a letter to Loretta Franklin, a client with whom she has established a good personal relationship over the years. Sarah wants to inform Loretta that because of her excellent credit relationship with their store, Loretta will receive a 25 percent discount on all of her purchases going forward. Which of the following salutations should Sarah use to address Loretta Franklin?
A) Dear Ma'am
B) Dear Mrs. Franklin
C) Dear Loretta
D) Dear Loretta Franklin
E) Dear Mrs. Loretta Franklin

Question

Quizplus · Accepted Answer

Given the established good personal relationship between Sarah and Loretta, a more personal and informal salutation like "Dear Loretta" is appropriate.

Sarah Is the Customer Relationship Manager at a Designer Clothing