Which statement regarding the concept of learning is not true?
A) Almost all consumer behavior is learned.
B) Reinforcement of the learning process occurs when the response reduces the need.
C) Marketers have no effect on consumer learning.
D) Learning typically begins with a stimulus that encourages consumers to act to reduce a need or want.
E) Learning refers to the modification of behavior that occurs over time due to experiences and other external stimuli.
Correct Answer:
Verified
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