Ritesh opened a new computer store in town. When customers purchase a computer from his store, they automatically receive an extended warranty, free in-home installation, access to Ritesh's 24-hour technical support team, and in-store software training classes. By offering all these things, Ritesh is most likely trying to
A)increase a new customer's cognitive dissonance.
B)encourage an internal information search.
C)discourage ritual consumption.
D)stimulate problem recognition.
E)reduce a new customer's cognitive dissonance.

Question

Quizplus · Accepted Answer

The Answer of Ritesh opened a new computer store in town. When customers purchase a computer from his store, they automatically receive an extended warranty, free in-home installation, access to Ritesh's 24-hour technical support team, and in-store software training classes. By offering all these things, Ritesh is most likely trying to
A)increase a new customer's cognitive dissonance.
B)encourage an internal information search.
C)discourage ritual consumption.
D)stimulate problem recognition.
E)reduce a new customer's cognitive dissonance.

Ritesh Opened a New Computer Store in Town