The perceptions of ________ are being measured in a perceptual map.
A)competitors
B)strategic planners
C)suppliers
D)the current R&D team
E)consumers

Name: The perceptions of ________ are being measured in a perceptual map. A)competitors B)strategic planners C)suppliers D)the current R&D team E)consumers
Brand: Quizplus
Rating: 4.8 (33 reviews)

Question

Quizplus · Accepted Answer

Perceptual maps are typically used to measure the perceptions of consumers. They are a visual tool that helps to identify consumers' perceptions of competing brands, products or services.

The Perceptions of ________ Are Being Measured in a Perceptual