A direct mail campaign would likely be _______ than an email campaign.
A) Less expensive and less time consuming
B) Less expensive and more time consuming
C) More expensive and less time consuming
D) More expensive and more time consuming
Correct Answer:
Verified
Q51: A small business owner has noticed that
Q52: Customer relationship initiatives will?
A) Remain largely static
B)
Q53: Program ROI is determined by which of
Q54: Performance metrics for customer relationship initiatives should
Q55: The use of the telephone to identify
Q57: Delivery of target communications/marketing to customers that
Q58: If a company knows that it retained
Q59: Direct mail is often used for all
Q60: Customer relationship initiatives for a firm's best
Q61: An external customer service audit would most
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