_____ is a customer's perception that a product has a better relationship than its competitors between the cost and the benefits.
A) Differentiation
B) Utility
C) Value
D) Loyalty

Question

Quizplus · Accepted Answer

Value refers to a customer's perception that a product offers a better balance between its cost and the benefits it provides compared to its competitors. Differentiation refers to the unique features and attributes that distinguish a product from its competitors. Utility refers to the usefulness or practicality of a product. Loyalty refers to a customer's commitment and attachment to a brand or company.

_____ Is a Customer's Perception That a Product Has a Better