Business Intelligence is the ability to access data from multiple sources within an enterprise and deliver it to business users for analysis
Correct Answer:
Verified
Q22: Marketing intelligence is a form of business
Q25: Marketing intelligence helps to capture popular perceptions
Q27: Marketing Research is an immediate or an
Q28: Information in existing databases is not useful
Q29: Extrapolation from present data is an effective
Q30: The two main branches of study under
Q32: Obtaining information about customer needs and gather
Q33: Marketing Intelligence helps decision makers in building
Q35: A satisfied customer is a profitable customer
Q39: Marketing Intelligence stresses more on profit maximization
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