The most appropriate match between type of product and type of process occurs as one moves away from the diagonal in the product-process matrix.

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The product-process matrix suggests that the most appropriate match between type of product and type of process occurs as one moves closer to the diagonal, not away from it. This means that products requiring more flexibility and customization are best matched with more flexible processes, while standardized products are best produced with more efficient, repetitive processes.

The Most Appropriate Match Between Type of Product and Type