Hair stylists find it challenging to standardize their service because the customer must be involved in the haircut procedure. Which of the following unique features of services does the scenario illustrate?
A) Intangibility
B) Inseparability
C) Perishability
D) Heterogeneity
E) Homogeneity

Question

Quizplus · Accepted Answer

The scenario illustrates "Inseparability," which refers to the fact that services are produced and consumed simultaneously, requiring customer involvement in the process.

Hair Stylists Find It Challenging to Standardize Their Service Because