Influences on consumer behaviour that result from consumer socialization, passage through the family life cycle, and decision making within the family are referred to as ________ influence.
A)social
B)functional
C)demographi c
D)family

Question

Quizplus · Accepted Answer

The influences on consumer behaviour that result from consumer socialization, passage through the family life cycle, and decision making within the family are referred to as family influence. This includes the impact of family values, traditions, and decision-making processes on individual consumer behaviour. Social influence refers to the impact of other individuals or groups on consumer behaviour, while functional and demographic influences are related to individual needs and characteristics rather than family dynamics.

Influences on Consumer Behaviour That Result from Consumer Socialization, Passage