Humana developed a program, first started by Jason Spencer, that would empower internal audiences (staff, employees, etc.) to share their content on their different social media platforms. This practice is often referred to as ______.
A) employee advocacy program
B) brand ambassador program
C) social care program
D) influencer program

Question

Quizplus · Accepted Answer

Employee advocacy programs are designed to empower employees to share company content on their personal social media platforms, increasing brand awareness and trust.

Humana Developed a Program, First Started by Jason Spencer, That