Primary value chain activities that involve the effective layout of receiving dock operations (inbound logistics) and support value chain activities that include expertise in process engineering (technology development) characterize what generic strategy?
A) Differentiation
B) Overall cost leadership
C) Differentiation focus
D) Stuck-in-the-middle

Question

Quizplus · Accepted Answer

The primary value chain activities described focus on efficiency in operations, particularly in inbound logistics, and the support activities emphasize technology development aimed at improving processes. These are characteristics of an Overall Cost Leadership strategy, where the goal is to minimize costs throughout the operation to offer products or services at a lower price than competitors.

Primary Value Chain Activities That Involve the Effective Layout of Receiving