Peter is a sales engineer of Turner Associates, a machine tool manufacturer. During his routine visit to a customer's house, Peter finds out that the customer has a fresh requirement for two lathe machines. According to the text, Peter should move back to the ________ stage in relationship selling for the new machines.
A) approach
B) presentation
C) trial close
D) close
E) preapproach

Question

Quizplus · Accepted Answer

Since the customer has a new requirement, Peter needs to gather more information and prepare before making a sales approach, which aligns with the preapproach stage in relationship selling. This stage involves research and planning before interacting with the customer about the new requirement.

Peter Is a Sales Engineer of Turner Associates, a Machine