The practice of using dynamic pricing was started in the 1980’s by American Airlines as an effort to compete with a now out-of-business discounter airline, People’s Express. Dynamic pricing then moved to other industries, including hotels and car rental companies, but only became popular when e-commerce arrived.
You are a consultant to a number of different organizations that use dynamic pricing, including American Airlines, St. Louis Cardinals, Coca Cola, and Marriott International. You are advising your clients of the use of dynamic pricing. Here are some questions that they have raised:
-Dynamic pricing is used in all of the following industries except ________.
A)airline industry
B)subways
C)car rental industry
D)professional sporting events industry

Question

The practice of using dynamic pricing was started in the 1980’s by American Airlines as an effort to compete with a now out-of-business discounter airline, People’s Express.  Dynamic pricing then moved to other industries, including hotels and car rental companies, but only became popular when e-commerce arrived.  
You are a consultant to a number of different organizations that use dynamic pricing, including American Airlines, St. Louis Cardinals, Coca Cola, and Marriott International. You are advising your clients of the use of dynamic pricing.  Here are some questions that they have raised:
-Dynamic pricing is used in all of the following industries except ________.
A)airline industry
B)subways
C)car rental industry
D)professional sporting events industry

Quizplus · Accepted Answer

Dynamic pricing is widely used in the airline industry, car rental industry, and for professional sporting events, but it is not commonly applied in the subway industry, where prices tend to be fixed or vary based on distance or zones rather than demand.

The Practice of Using Dynamic Pricing Was Started in the 1980’s