Which of the following pricing strategies has stimulation of sales as a higher priority than maximization of profits?
A) price fixing
B) penetration pricing
C) price skimming
D) price pointing
E) price lining

Question

Quizplus · Accepted Answer

B)This is a strategy often used to introduce a product in a market where the marketer already has competitors or expects to have competition soon.

Which of the Following Pricing Strategies Has Stimulation of Sales