As indicated by Maslow's hierarchy of needs, some people respond favorably to advertisements that target their need to be entertained, remembered, appreciated, or respected. The needs that are being targeted are social, ego, and _____ needs.
A)physiological
B)security
C) self-actualizing
D) safety

Question

Quizplus · Accepted Answer

Maslow's hierarchy of needs includes five levels: physiological, safety, social, ego, and self-actualizing. The needs being targeted in the question are social and ego needs, which fall under the fourth level, self-actualizing. The other options, physiological and safety, are lower levels on the hierarchy and do not apply to the scenario described in the question.

As Indicated by Maslow's Hierarchy of Needs, Some People Respond