Which of the following is the main idea of a persuasive message written using the AIDA approach?
A)The request for action
B)The product's features
C) The factual evidence
D) The product's cost

Question

Quizplus · Accepted Answer

The AIDA approach stands for Attention, Interest, Desire, Action. The main idea of a persuasive message written using this approach is to lead the recipient towards taking action, which could be making a purchase or taking some other desired action. While product features, factual evidence, and cost may be important components of the message, they are not the main idea.

Which of the Following Is the Main Idea of a Persuasive