All of the following are typical ways a buyer might form a reference price EXCEPT .
A)being influenced by sellers
B)identifying perceived value
C)remembering past prices
D)noting current prices
E)assessing the buying situation

Question

Quizplus · Accepted Answer

Identifying perceived value is not a way to form a reference price; it is more about evaluating the worth or benefit of a product rather than comparing it to a reference price.

All of the Following Are Typical Ways a Buyer Might