The type of value, identified by Sheth, Newman and Gross, which is derived from a particular context or social-cultural setting, is
A) Social Value
B) Emotional Value
C) Functional Value
D) Conditional Value
E) Epistemic Value

Question

Quizplus · Accepted Answer

The type of value identified by Sheth, Newman and Gross, which is derived from a particular context or social-cultural setting, is referred to as Conditional Value. This type of value is contingent upon various external factors such as time, place, culture, social norms, etc.

The Type of Value, Identified by Sheth, Newman and Gross