Which of the following is an example of branded entertainment?
A) a company placing its product in a movie scene
B) a company using a celebrity to endorse a product
C) a company airing its advertisements in movie theaters
D) a company using an acclaimed movie director to film an advertisement
E) a company using a famous song in its advertisement

Question

Quizplus · Accepted Answer

Branded entertainment refers to the integration of a brand's products or services within an entertaining medium such as movies, TV shows, music videos, and video games. Placing a product in a movie scene is a classic example of branded entertainment as it showcases the product in a natural and engaging way within the storyline.

Which of the Following Is an Example of Branded Entertainment