Lexus targets wealthy consumers with similar needs and buying behaviours, even though the consumers are located in different countries.This is an example of ________.
intermarket segmentation
loyalty segmentation
life-cycle segmentation
targeting segmentation
psychographic segmentation
Correct Answer:
Verified
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Q26: International Drilling Company is a business-to-business company
Q27: Mass marketers, such as Target and Venture
Q28: The market segments your company is targeting
Q29: The 55-year-old baby boomers share common needs
Q30: When a market segment is large or
Q32: If Wealth TV decides to segment its
Q33: Many firms make an effort to identify
Q34: Which of the following is one of
Q35: To evaluate the different market segments your
Q36: Wealth TV is a channel that segments
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents