________ is a person's pattern of living as expressed in his or her psychographics, including his or her activities, interests, and opinions.
Personality
Culture
Lifestyle
Motive
Social class
Correct Answer:
Verified
Q32: A _ consists of the activities people
Q33: People change the goods and services they
Q34: Opinion leaders are sometimes referred to as
Q35: A buyer's decisions are influenced by _
Q36: _ refers to the unique psychological characteristics
Q38: Mountain Dew's "DEWmocracy" campaigns invited avid Mountain
Q39: _ are people within a reference group
Q40: A customer's lifestyle can be measured using
Q41: People tend to interpret new information in
Q42: Marketers describe the way the consumer processes
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