At Gina's Nails, the posted policy is "Without our customers, we don't exist." Gina and her staff aim to delight each customer, and they are quick to offer discounts or extra services whenever a customer is anything less than satisfied.Instead of focusing on each individual transaction, Gina and her staff put a priority on ________.
maintaining customer-perceived value
managing partner relationships
attracting "butterflies"
converting "strangers"
capturing customer lifetime value
Correct Answer:
Verified
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Q42: The twofold goal of marketing is to
Q53: Market offerings can include products,services,information,or experiences offered
Q95: All advertising is part of marketing, but
Q97: Delivering superior customer value and customer satisfaction
Q98: Pete Sanchez, a recent graduate of business
Q99: Segmenting customers into 4 categories (butterflies, true
Q105: New communication technologies create challenges as well
Q105: Consumer-generated marketing, a relatively new phenomenon, has
Q124: Customer- perceived value is defined as the
Q125: Amy's law office has developed a new
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents