Which of the following products mentioned in Chapter 1 of the textbook failed in the marketplace?
A)Terrafugia Transition
B)Pepsi Next
C)Bell bicycle helmets
D)3M Post-it Flag+ Highlighter
E)Dr.Care toothpaste

Question

Quizplus · Accepted Answer

The product mentioned in Chapter 1 of the textbook that failed in the marketplace is Dr.Care toothpaste. The product was marketed as a toothpaste that could prevent dental decay and gum disease, but it was found to contain harmful chemicals that caused tooth decay, leading to its failure in the market. None of the other products mentioned in Chapter 1 were stated to have failed.

Which of the Following Products Mentioned in Chapter 1 of the Textbook