Which of the following is NOT conducive to database marketing?
A) Rushbury Theater relies on the generosity of donors to keep functioning.
B) Kenilworthy retails luxury handbags and leather accessories to a select clientele.
C) 2Wheels sells its most profitable products to repeat customers.
D) Uncle Jim's sells its range of snacks in stores throughout the country.
E) PetZone offers obedience classes, a doggie daycare, and other services for pets in the Manhattan area.

Question

Quizplus · Accepted Answer

Uncle Jim's sells its range of snacks in stores throughout the country, so it does not have a specific customer base that can be targeted for database marketing.

Which of the Following Is NOT Conducive to Database Marketing