A company performing market research and interpreting results is at which step in the export strategy process?
A)Identify a potential market
B)Match needs to abilities
C)Initiate meetings
D)Commit resources

Question

Quizplus · Accepted Answer

Market research and interpretation of results is a crucial step in identifying a potential market. It helps the company gather information about the market demand, potential competition, pricing strategies, and consumer preferences. This information is essential in making informed decisions about entering a new market. Once a potential market is identified, the company can move to the next step of matching their needs to abilities.

A Company Performing Market Research and Interpreting Results Is at Which