________ is the institutional arrangement by which a firm gets its products,technologies,human skills,or other resources into a market.
A)investment process
B)export
C)entry mode
D)market transfer

Question

Quizplus · Accepted Answer

Entry mode refers to the way in which a company enters a new market, such as through exporting, licensing, franchising, joint ventures or establishing a wholly-owned subsidiary. It is the institutional arrangement that enables a company to transfer its products, technologies, human skills, or other resources into a market. The investment process refers to the process of allocating funds to different investments, whereas export and market transfer do not fully capture the broader institutional framework of entering a new market.

________ Is the Institutional Arrangement by Which a Firm Gets