The primary source of dissatisfaction when using self-service technology is the simple failure to perform.

Question

Quizplus · Accepted Answer

Self-service technology is expected to work efficiently and effectively. If it fails to perform, it can lead to frustration and dissatisfaction for users. This is why it is important for businesses to regularly maintain and update their self-service technology to ensure that it works properly.

The Primary Source of Dissatisfaction When Using Self-Service Technology Is