Before you can start your business, you must define it. Describe the questions that the business definition answers and its three elements.
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Q24: Briefly describe a product or service idea,
Q27: Why is it a good idea to
Q28: Describe the six factors of competitive advantage.
Q40: A competitive advantage can be based on
Q43: How do you decide whether your competitive
Q44: Economic forces, social forces, technological advances, and
Q45: A target market can never be too
Q46: The decision process can occur in three
Q48: Competitive advantage must be sustainable over the
Q49: Barriers to entry are the factors that
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