Which of the following would not be an effective technique for gaining audience attention in sales messages?
A)offering an exciting product benefit
B)encouraging people to place an order
C)offering a unique solution to a common problem
D)appealing to people's emotions
E)offering a piece of interesting news

Question

Quizplus · Accepted Answer

Encouraging people to place an order is not an effective technique for gaining audience attention in sales messages because it assumes that the audience is already interested in making a purchase. A more effective technique would be to first capture the audience's attention and interest with an exciting product benefit, a unique solution to a common problem, appealing to people's emotions, or offering a piece of interesting news, and then encourage them to place an order.

Which of the Following Would Not Be an Effective Technique