What is the value of market research to the small business owner? How can he/she use it?
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Q104: The marketing mix consist of the "4Ps"
Q105: Service companies tend to use the manufacturer-to-customer
Q106: Promotion involves both advertising and lengthy warranties.
Q107: Sales and profits peak in the growth
Q108: Relatively few consumer goods use the manufacturer-to-retailer-to-consumer
Q110: What are the objectives of a bootstrap
Q111: A small company's promotional goals may include
Q112: When a company makes a product available
Q113: Technology has little impact on the quality
Q114: Profits generally are low and marketing cost
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