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Contemporary Strategy Analysis
Quiz 12: Diversification Strategy
Path 4
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Question 1
True/False
The primary motive for diversification during the period 1960-1980 was the quest to create shareholder value.
Question 2
True/False
Economies of scope may be viewed as economies of scale that are exploited over multiple products.
Question 3
True/False
A critical advantage of diversified over specialized firms is in their allocation of human resources where diversified firms can utilize their superior information on their employees to allocate individuals according to their proven abilities.
Question 4
True/False
A dominant trend in corporate strategy over the past three decades has been for companies to expand their product scope.
Question 5
True/False
Diversification has been an important source of value creation for most of the firms that have dared to expand beyond the boundaries of their own industry.
Question 6
True/False
When a firm is diversifying through acquiring a firm in another industry,the critical issue is whether the synergies that can be realized will offset the acquisition premium paid.
Question 7
True/False
18,The principle of "parenting advantage"-that a company should own a business only if it is able to add more value to that business than any other potential parent-is a more rigorous criterion for justifying diversification than Michael Porter's "three essential tests."
Question 8
True/False
The critical test of whether diversification will create shareholder value is whether it will contribute to competitive advantage.
Question 9
True/False
According to Michael Porter,industry attractiveness is a sufficient justification for diversification.
Question 10
True/False
If a company can deploy its intellectual property in a different industry,the higher are the transaction costs of licensing that intellectual property,the more likely it is that the firm will choose to diversify into that industry.