To improve EC Web sites,it is advisable to monitor what customers are doing there.This is referred to as ________.
A)pageviews
B)usage analysis
C)access logs
D)Web traffic

Question

Quizplus · Accepted Answer

Monitoring what customers are doing on EC Web sites is known as usage analysis. This involves tracking user behavior such as clicks, navigation patterns, and time spent on pages to gain insight into customer preferences and improve the site's user experience. Pageviews, access logs, and web traffic are related to usage analysis but do not fully encompass it.

To Improve EC Web Sites,it Is Advisable to Monitor What