Some individuals have information about many different kinds of products, places to shop, and other aspects of markets. They can be considered a special type of opinion leader and are known as _____.
A) product experts
B) shopping experts
C) personal shoppers
D) market mavens
E) market leaders

Question

Quizplus · Accepted Answer

Market mavens initiate discussions with others about products and shopping and respond to requests for market information.

Some Individuals Have Information About Many Different Kinds of Products